1. Introduction and Scope
Welcome to COVERZIE (“we,” “our,” “us,” or the “Company”). COVERZIE operates the website accessible at https://coverzie.com/ (the “Website”) and provides bulk and wholesale phone case products and related services (collectively, the “Services”). We are committed to protecting the privacy and security of all individuals who visit, browse, or interact with our Website and Services.
This Privacy Policy (“Policy”) describes in comprehensive detail: (a) the categories of personal information and non-personal data we collect; (b) the purposes for which such data is collected and used; (c) our legal basis for processing; (d) how we store, retain, and protect your data; (e) the circumstances under which we may share data with third parties; and (f) your legal rights with respect to your personal information.
This Policy applies to all users of https://coverzie.com/, including individual visitors, registered customers, wholesale buyers, business representatives, and any other persons who interact with our Website or contact us through any channel. It governs data collected through our Website, contact forms, email communications, and other digital interactions associated with our brand.
By accessing or using our Website, you acknowledge that you have read, understood, and agree to be bound by the practices described in this Privacy Policy. If you do not agree to the terms of this Policy, you must immediately discontinue use of the Website and our Services.
2. Identity of the Data Controller
For the purposes of applicable data protection laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other relevant privacy legislation, COVERZIE is the data controller responsible for your personal information collected through https://coverzie.com/.
Contact details for privacy-related matters are provided at the end of this Policy. You may exercise any of your rights or raise any concerns by reaching out to us through the contact information provided in Section 18.
3. Information We Collect
COVERZIE collects data through multiple means to operate our wholesale phone case business, fulfil orders, provide customer support, and continuously improve our Website. The categories of data we collect are described below.
3.1 Personal Information You Provide Directly
When you interact with our Website or communicate with us, you may voluntarily provide the following types of personal information:
- Full legal name and/or business name
- Email address (personal and/or business)
- Phone number and/or WhatsApp contact details
- Billing and shipping address, including city, state/province, postal code, and country
- Business registration details, GST/VAT numbers, or trade information (for wholesale buyers)
- Order details including product specifications, quantities, and customisation preferences
- Information submitted through our contact forms, inquiry forms, or bulk quote request forms
- Newsletter subscription preferences and marketing communication consent
- Any feedback, reviews, testimonials, or messages you choose to submit
- Communications between you and our support or sales team
We do NOT knowingly collect sensitive personal information such as government-issued ID numbers, financial account credentials, passwords, biometric data, health information, or racial/ethnic origin through our Website. You are advised not to share such information through any channel on our Website.
3.2 Automatically Collected Technical Data
When you browse https://coverzie.com/, we and our authorized third-party service providers automatically collect certain technical and usage information through cookies, log files, and similar tracking technologies. This includes:
- Internet Protocol (IP) address
- Browser type, version, and language settings
- Operating system and device type (desktop, mobile, tablet)
- Referring URLs and exit pages
- Pages visited, time spent on each page, and navigation path
- Date and time of visits
- Click patterns, scroll depth, and interaction data
- Approximate geographic location (derived from IP address, city/country level only)
- Session identifiers and login timestamps
- Error logs and performance data
This technical data does not, on its own, directly identify you personally, but may be combined with other data in certain circumstances.
3.3 Cookies and Tracking Technologies
We use cookies, web beacons, pixel tags, log files, and similar technologies to collect data about your interactions with our Website. For full details on how we use cookies, please refer to Section 4 below.
3.4 Data from Third-Party Sources
We may receive information about you from third-party sources, such as:
- Analytics platforms that aggregate usage and behavioural data about Website visitors
- Advertising networks that provide data on ad interactions and conversions
- Payment processors that confirm transaction status (we do not receive full card details)
- Publicly available business directories or LinkedIn profiles (for wholesale B2B outreach, where permitted)
Any such third-party data is handled in accordance with this Policy and the applicable terms of those third-party services.
4. Cookies and Similar Tracking Technologies
4.1 What Are Cookies
Cookies are small text files placed on your device by websites you visit. They are widely used to make websites function correctly and efficiently, and to provide reporting information. Cookies set by the website operator are called “first-party cookies.” Cookies set by parties other than the website operator are called “third-party cookies.”
4.2 Types of Cookies We Use
Essential / Strictly Necessary Cookies
These cookies are required for the basic operation of our Website. They enable core functionality such as page navigation, access to secure areas, session management, and shopping cart functionality. The Website cannot function properly without these cookies. No consent is required for essential cookies.
Analytics and Performance Cookies
These cookies collect information about how visitors use our Website, including which pages are most frequently visited, how users arrived at the Website, and whether they encountered any errors. Data collected is aggregated and anonymised. We use services such as Google Analytics and Microsoft Clarity for this purpose.
Functional / Preference Cookies
These cookies remember your preferences and choices on the Website, such as language preferences, regional settings, and previously selected product filters. They enable us to personalise your experience and avoid the need to re-enter preferences on subsequent visits.
Advertising and Targeting Cookies
These cookies are used by advertising partners, including Google Ads and similar networks, to deliver advertisements relevant to your interests. They track your activity across websites and build a profile of your browsing behaviour to enable personalised advertising. Third-party advertising cookies are subject to the privacy policies of those advertising partners.
Affiliate Tracking Cookies
Where COVERZIE participates in affiliate or referral programs, cookies may be placed to track clicks through affiliate links and attribute conversions to the relevant affiliate partner. These cookies may persist for a defined period after the initial click.
4.3 Managing Cookies
You have the right to accept or decline non-essential cookies. You may adjust your browser settings to refuse cookies or to alert you when cookies are being sent. Please note that disabling certain cookies may impair the functionality of our Website and your user experience. Detailed guidance on managing cookies in your browser can be found on the website of your browser provider.
For users in the EU/EEA, we will seek your consent before placing non-essential cookies, in compliance with the ePrivacy Directive and GDPR. You may withdraw your cookie consent at any time.
5. How We Use Your Information
COVERZIE collects and uses your personal information and automatically collected data for the following specific, explicit, and legitimate purposes:
5.1 Order Processing and Fulfilment
We use your information to process wholesale orders, manage product customisations, coordinate bulk shipments, generate invoices, handle returns or replacements, and communicate with you about your order status. This is fundamental to our core business activity.
5.2 Customer Support and Inquiry Management
When you submit a contact form, send an email, or reach out through any other channel, we use your information to respond to your inquiry, provide quotations, resolve disputes, and ensure satisfactory customer service. Records of communications are retained to maintain accurate service histories.
5.3 Website Operation and Performance
We use technical and usage data to maintain, troubleshoot, and improve the performance, security, and functionality of https://coverzie.com/. This includes identifying and resolving errors, optimising page load speed, and ensuring cross-device compatibility.
5.4 Marketing and Communications
With your explicit consent, we may send you newsletters, product updates, promotional offers, new collection announcements, and other marketing communications. You may opt out of marketing communications at any time by clicking the “unsubscribe” link in any email or by contacting us directly. Withdrawing marketing consent does not affect the lawfulness of processing carried out before the withdrawal.
5.5 Analytics and Business Intelligence
We analyse aggregated data about Website traffic, user behaviour, popular products, and conversion patterns to make informed business decisions, improve our product offerings, and enhance the overall user experience.
5.6 Fraud Prevention and Security
We use information to detect, prevent, and investigate fraudulent transactions, unauthorised access, security incidents, and other illegal or harmful activities. This includes monitoring unusual login attempts, suspicious orders, and potential abuse of our systems.
5.7 Legal and Regulatory Compliance
We process and retain personal information as required to comply with applicable laws, regulations, tax obligations, accounting requirements, and legal processes, including responding to lawful requests from government authorities and regulatory bodies.
5.8 Business Operations and Administration
We use data for internal administrative purposes, including supplier and wholesale partner management, business planning, financial reporting, and record-keeping obligations under applicable law.
We do not use your personal information for any purpose beyond those listed above without your explicit consent or a clear legal basis to do so.
6. Legal Basis for Processing (GDPR and Equivalent Frameworks)
For users located in the European Union, European Economic Area, United Kingdom, or other jurisdictions with similar data protection frameworks, we rely on the following legal bases for processing your personal data:
6.1 Contractual Necessity (Article 6(1)(b) GDPR)
Processing your personal data is necessary for the performance of a contract to which you are a party, or to take steps at your request prior to entering into a contract. This applies to the processing of order details, shipping information, and customer communications required to fulfil wholesale transactions.
6.2 Consent (Article 6(1)(a) GDPR)
Where we rely on your consent, for example, for sending marketing emails, placing non-essential cookies, or processing your data for specific purposes, we will obtain your explicit, informed, and freely given consent. You have the right to withdraw consent at any time without affecting the lawfulness of prior processing.
6.3 Legitimate Interests (Article 6(1)(f) GDPR)
We process certain data based on our legitimate business interests, including: operating and securing our Website, preventing fraud, improving our products and services, conducting analytics, and managing our wholesale business relationships. We ensure our legitimate interests are balanced against and do not override your fundamental rights and freedoms.
6.4 Legal Obligation (Article 6(1)(c) GDPR)
We process personal data where necessary to comply with a legal obligation, such as tax laws, accounting standards, anti-money laundering regulations, or lawful requests from courts and government authorities.
6.5 Vital Interests (Article 6(1)(d) GDPR)
In exceptional circumstances, we may process personal data to protect the vital interests of an individual, such as in emergency situations involving safety.
7. Third-Party Services and Data Sharing
COVERZIE does not sell, rent, trade, or otherwise transfer your personal information to third parties for their own marketing or commercial purposes. We may share data with trusted third parties solely to the extent necessary to operate our Website and deliver our Services.
7.1 Analytics and Measurement Providers
We use industry-standard analytics tools to measure Website performance and user behaviour. These include:
- Google Analytics: Used for traffic analysis, audience demographics, and behavioural reporting
- Microsoft Clarity: Used for session recording, heatmaps, and engagement analytics
These providers may collect and process data in accordance with their own privacy policies. You may opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on.
7.2 Advertising Networks
We may work with online advertising platforms to display relevant advertisements. These may include:
- Google Ads and the Google Display Network
- Meta (Facebook/Instagram) Ads where applicable
These platforms may use cookies and other tracking technologies to serve personalised advertisements based on your browsing behaviour across the web.
7.3 Logistics and Shipping Partners
To fulfil wholesale orders, we may share your name, delivery address, phone number, and order details with logistics providers, courier services, and shipping partners. These parties process your data solely for the purpose of delivering your order.
7.4 Payment Processors
All payment transactions are processed through secure, PCI-DSS compliant third-party payment processors. COVERZIE does not store, process, or have access to your full payment card details. Payment processors operate under their own privacy policies and security standards.
7.5 Email and Communication Platforms
We may use email marketing and communication platforms (such as Mailchimp or equivalent services) to manage newsletter subscriptions, send transactional emails, and manage customer communications. These platforms are contractually required to protect your data and use it only as instructed by us.
7.6 Hosting, Infrastructure, and Security Providers
Our Website is hosted by third-party hosting providers. We also use content delivery networks (CDNs), security services (such as Cloudflare), and anti-spam solutions (such as Akismet) that may process certain technical data as part of delivering and securing our Website. These providers act as data processors on our behalf.
7.7 Legal and Professional Advisors
We may disclose personal data to our legal counsel, accountants, auditors, or other professional advisors to the extent necessary to obtain professional advice, comply with legal obligations, or defend legal claims.
7.8 Law Enforcement and Legal Processes
We may disclose personal data to law enforcement agencies, courts, regulatory authorities, or other government bodies where we are required to do so by applicable law, or where such disclosure is necessary to: (a) comply with a legal obligation; (b) protect and defend the rights or property of COVERZIE; (c) prevent or investigate possible wrongdoing in connection with the Services; or (d) protect the personal safety of users or the public.
7.9 Business Transfers
In the event that COVERZIE undergoes a merger, acquisition, restructuring, or sale of all or a portion of its assets, your personal information may be transferred to the acquiring entity as part of that transaction. We will notify you via email or prominent notice on our Website of any such change in ownership, along with any choices you may have regarding your personal information.
8. Affiliate and Referral Programs
COVERZIE may participate in third-party affiliate or referral programs. Where applicable, affiliate tracking cookies may be placed on your device when you access our Website through an affiliate link, enabling us to track conversions and calculate commissions earned by affiliates. This affiliate tracking does not result in any additional cost to you as a customer.
Affiliate partners who refer users to COVERZIE are independent third parties. COVERZIE is not responsible for the privacy practices, content, or conduct of affiliate partners. We recommend reviewing the privacy policies of any website through which you arrive at https://coverzie.com/.
9. Embedded Third-Party Content
Pages on https://coverzie.com/ may include embedded content such as product demonstration videos, social media posts, images, or interactive widgets sourced from third-party platforms (for example, YouTube, Instagram, or Facebook). Embedded content from other websites behaves as though you have visited that website directly. These third-party platforms may independently collect data about your interaction with the embedded content, use cookies, track your engagement, and build profiles of your activity, even if you do not have an account with them.
COVERZIE has no control over the data collected by these third-party platforms through embedded content. We encourage you to review the privacy policies of any third-party platform whose content appears on our Website.
10. Data Retention
COVERZIE retains personal information only for as long as is necessary to fulfil the purposes for which it was collected, and as required or permitted by applicable law. Our data retention practices are as follows:
10.1 Order and Transaction Data
Records of wholesale orders, invoices, shipping details, and related transaction data are retained for a minimum of seven (7) years from the date of the transaction, as required by applicable accounting, tax, and commercial laws.
10.2 Customer Account and Communication Data
Customer contact information, inquiry records, and communication histories are retained for as long as necessary to maintain an ongoing business relationship, manage disputes, or comply with legal obligations, and for up to five (5) years after the last interaction with a customer.
10.3 Marketing Data
Email addresses and marketing preferences are retained until you withdraw your consent or opt out of marketing communications, after which your data will be suppressed from marketing lists within a reasonable period.
10.4 Analytics Data
Aggregated and anonymised analytics data may be retained for up to twenty-six (26) months, consistent with the default data retention settings of analytics platforms such as Google Analytics.
10.5 Technical and Log Data
Server logs and technical data collected for security and performance purposes are retained for a period of up to twelve (12) months, after which they are deleted or anonymised.
You may request the deletion of your personal data at any time by contacting us as provided in Section 18, subject to applicable legal requirements that may require us to retain certain information.
11. Data Protection and Security Measures
COVERZIE takes the security of your personal information seriously and implements a range of technical, administrative, and physical measures designed to protect your data from unauthorised access, disclosure, alteration, loss, or destruction. Our security measures include, but are not limited to:
11.1 Technical Security Measures
- SSL/TLS encryption for all data transmitted between your browser and our Website
- Firewall protection and intrusion detection systems
- Secure and reputable hosting infrastructure with regular security updates
- Regular malware scanning and vulnerability assessments
- Data encryption at rest for sensitive stored information
- Access controls and multi-factor authentication for administrative systems
11.2 Administrative and Organisational Measures
- Strictly limited access to personal data on a need-to-know basis
- Employee and contractor awareness of data protection obligations
- Regular reviews of our privacy and security practices
- Procedures for responding to and reporting data security incidents
11.3 Limitations of Security
Despite our best efforts, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security of your personal data. In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will notify you and the relevant supervisory authority as required by applicable law.
12. International Data Transfers
COVERZIE is a wholesale phone case business serving customers globally. As a result, your personal information may be transferred to, and stored and processed on, servers located in countries other than your country of residence. These countries may have data protection laws that differ from those in your home jurisdiction.
Where we transfer personal data outside of the European Economic Area (EEA) or other jurisdictions with strict data protection requirements, we ensure that appropriate safeguards are in place, such as:
- Standard Contractual Clauses (SCCs) approved by the European Commission
- Transfers to countries recognised by the European Commission as providing an adequate level of data protection
- Binding corporate rules or other legally approved transfer mechanisms
By using our Website, you acknowledge that your data may be transferred to and processed in countries outside your country of residence. We will always ensure that such transfers are conducted in compliance with applicable data protection laws.
13. Your Privacy Rights
Depending on your country or jurisdiction of residence, you may have the following rights with respect to your personal information. We will respond to verified requests within the timeframes required by applicable law (typically within 30 days).
13.1 Right of Access
You have the right to request a copy of the personal information we hold about you, including information about the purposes of processing, the categories of data held, and the recipients to whom the data has been disclosed.
13.2 Right to Rectification
You have the right to request correction of any inaccurate or incomplete personal information we hold about you. We will correct such information without undue delay upon receipt of a valid request.
13.3 Right to Erasure (“Right to be Forgotten”)
You may request the deletion of your personal information where: (a) it is no longer necessary for the purpose for which it was collected; (b) you withdraw your consent and no other legal basis for processing exists; (c) you object to processing and there are no overriding legitimate grounds; or (d) the data has been unlawfully processed. Please note that certain data may need to be retained to comply with legal obligations.
13.4 Right to Restrict Processing
You have the right to request that we restrict the processing of your personal data in certain circumstances, such as while we verify the accuracy of your data following a rectification request.
13.5 Right to Data Portability
You have the right to receive your personal data in a structured, commonly used, and machine-readable format, and to have it transferred to another controller, where technically feasible, where processing is based on consent or a contract and carried out by automated means.
13.6 Right to Object
You have the right to object to the processing of your personal data where processing is based on our legitimate interests or for direct marketing purposes. Where you object to processing for direct marketing, we will cease such processing immediately.
13.7 Right to Withdraw Consent
Where processing is based on your consent, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.
13.8 Right to Lodge a Complaint
If you are located in the EU/EEA and believe that our processing of your personal data infringes the GDPR, you have the right to lodge a complaint with your local data protection supervisory authority. In India, you may also raise concerns with the relevant data protection authority as established under applicable law.
To exercise any of the above rights, please contact us using the details provided in Section 18. We may require verification of your identity before processing certain requests.
14. Additional Rights for California Residents (CCPA/CPRA)
If you are a resident of California, United States, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA). These rights include:
- The right to know what personal information we have collected about you, the categories of sources, the business or commercial purposes for collection, and the categories of third parties with whom we have shared or disclosed the information
- The right to know whether your personal information has been sold or disclosed for a business purpose
- The right to request deletion of your personal information, subject to certain exceptions
- The right to opt out of the sale or sharing of your personal information for cross-contextual behavioural advertising
- The right to correct inaccurate personal information
- The right to limit the use and disclosure of sensitive personal information
- The right to non-discrimination: we will not discriminate against you for exercising your CCPA rights
COVERZIE does not sell your personal information as defined under California law. To submit a CCPA request, please contact us at the details provided in Section 18. We will verify your identity and respond within the timelines required by California law.
15. Children’s Privacy
The Services offered by COVERZIE are intended for use by adults and business entities engaged in wholesale purchasing. Our Website is not directed at children under the age of 13 (or the applicable minimum age in your jurisdiction). We do not knowingly collect personal information from children under these ages.
If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at the details provided in Section 18. We will take prompt steps to delete such information from our records. If we become aware that we have inadvertently collected personal information from a child, we will delete it as soon as reasonably practicable.
16. Links to Third-Party Websites
Our Website may contain hyperlinks to third-party websites, online marketplaces (such as Amazon or Flipkart), social media platforms, or other external resources. These links are provided for your information and convenience. COVERZIE has no control over the content, privacy practices, or policies of third-party websites. Clicking on these links and accessing those websites is entirely at your own risk.
We strongly recommend that you review the privacy policy of every third-party website you visit before submitting any personal information to them. The inclusion of a link to a third-party website does not imply endorsement or approval of that website or its privacy practices by COVERZIE.
17. Changes to This Privacy Policy
COVERZIE reserves the right to update or amend this Privacy Policy at any time to reflect changes in our business practices, legal requirements, or industry standards. Any material changes to this Policy will be posted on this page with a revised “Last Updated” date at the top of the document.
Where required by applicable law, we will provide more prominent notice of material changes, which may include an email notification to registered users or a banner notification on our Website. Your continued use of https://coverzie.com/ after the posting of an updated Privacy Policy constitutes your acceptance of the revised terms.
We encourage you to periodically review this Privacy Policy to stay informed about how we collect, use, and protect your personal information.
18. Contact Us
If you have any questions, concerns, complaints, or requests regarding this Privacy Policy or our data practices, or if you wish to exercise any of your privacy rights, please contact us through the following channels:
COVERZIE –
Website: https://coverzie.com/
Email: contact@coverzie.com
We are committed to resolving any concerns regarding your privacy promptly and transparently. For unresolved complaints, you may also have the right to contact the relevant data protection authority in your jurisdiction.